Auto Zürich 2026 Media Day: 18 Brands On Stage, Three Confirmed Swiss Premieres

Half the line-up is Chinese or Chinese-owned, the smart #2 arrives fresh from its Paris world premiere, and the auction house Broad Arrow closes the programme.

Half the line-up is Chinese or Chinese-owned, the smart #2 arrives fresh from its Paris world premiere, and the auction house Broad Arrow closes the programme.

The Grizzly takes FIAT back into the C segment and heads to Auto Zürich for its Swiss debut. Next to it in Paris stood the Multiplay, a 4.45-metre concept that's an MPV, an SUV and a pick-up in one.