Auto Zürich 2026 Swiss Prices: What 28 New Cars Cost, From CHF 16,790 To CHF 159,600

Every Swiss price we could find for the show's new cars, with its source, its date and when the car actually arrives. Three of them start at exactly CHF 24,900.
Car news, with a Swiss angle.

Every Swiss price we could find for the show's new cars, with its source, its date and when the car actually arrives. Three of them start at exactly CHF 24,900.

Twelve cars on the show's novelty list start under CHF 30,000, five of them under CHF 20,000. Here they are cheapest first, with what each price buys and when you can have the car.

Four years of the organiser's own figures show more brands, more tickets and about twice the press in a single year. The novelty count is the figure to treat with care.

Geely launched in Switzerland on 16 September through Emil Frey, with 12 dealers and three cars for Auto Zürich. Its Swiss list reverses the order Germany and Austria use for the E5 and the Starray EM-i.

Switzerland's biggest car show fills Messe Zürich from 5 to 8 November, with a one-off Pininfarina, a LaFerrari at auction and, by our count, 18 Chinese brands. Here's what's worth seeing, where to find it and how to pay less.

Half the line-up is Chinese or Chinese-owned, the smart #2 arrives fresh from its Paris world premiere, and the auction house Broad Arrow closes the programme.